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After hints of the device were leaked to the internet yesterday, Nintendo has now confirmed the release of a new Nintendo 3DS color, the Midnight Purple. 
 
The new color (shown on the right) will launch at the same time as Nintendo’s upcoming 3DS title ‘Mario Tennis Open’ on May 20th, 2012, it will be priced at $169.99. The Nintendo 3DS already comes in a multitude of color choices including; Cosmo Black, Aqua Blue, Flame Red and Pearl Pink.
 
Nintendo had this prepared pres-statement sent out to the press earlier today:
 

Nintendo 3DS Gets a Royal New Color on May 20: Midnight Purple
April 30, 2024
 
Just as lilacs and hyacinth bloom throughout the spring, so too a new color is blooming for the Nintendo 3DS system. Midnight Purple gives the hand-held a royal new look. The new color will launch May 20, the same day Mario Tennis Open becomes available.
 
The Midnight Purple Nintendo 3DS, offered at a suggested retail price of $169.99 in the United States, becomes the fifth color in the always-stylish Nintendo 3DS color palette, joining Cosmo Black, Aqua Blue, Flame Red and Pearl Pink. Now fans have another option to customize the look of their systems to suit their individual styles and personalities.
 
Nintendo 3DS lets users enjoy games and videos in 3D without the use of special glasses. Mario Tennis Open adds to the strong library of Nintendo 3DS games, which also includes Super Mario 3D Land, Kid Icarus: Uprising and Spirit Camera: The Cursed Memoir. Fans also can check out 3D videos on Nintendo Video and access new and classic downloadable games in the Nintendo eShop.
 
Remember that Nintendo 3DS features parental controls that let adults manage the content their children can access. For more information this and other features, visit http://www.nintendo.com/3ds.